About Us


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Sarah Moshman (Director/Producer)

Sarah Moshman grew up in Evanston, IL and always had a camera in her hand as a kid. She started making documentaries when she was in high school and took her passions to college when she attended the University of Miami in Coral Gables, FL and majored in Video-Film. After college she moved to Los Angeles and began her career in television as a story assistant on the hit ABC show Dancing with the Stars. She just celebrated her tenth season on the show where she worked as a field producer- shooting and interviewing the celebrity/dancer couples for the packages that air before the live performances. She has also worked as a field producer for MTV's MADE, NBC's Minute to Win It, the Food Network's Rachael vs Guy Celebrity Cook Off 2 as well as Top Chef Masters for Bravo. Documentary filmmaking is still her passion and the work she has done for Heartfelt Productions is what drives her creatively. Female empowerment is something very close to her heart and she hopes to inspire and motivate women of all ages through The Empowerment Project, which is her dream come true.

FOLLOW ME: facebook_16 Facebook/HeartfeltProductions  twitter_16 Twitter/SarahMosh



Dana Michelle Cook (Producer)

Dana Michelle Cook grew up in Los Angeles, CA. She attended the University of California, Santa Barbara and held internship positions with Fox News, Fox Sports, MTV, and Montecito Picture Company – working for Director Ivan Reitman. After college she joined Creative Entertainment Services, a boutique product placement agency, managing branded content for network shows and films for Warner Brothers, Disney, and Paramount studios. In 2004, she began producing at Pietown Productions on original programming for HGTV and The Food Network. Since moving to Chicago over 6 years ago, Dana has been a freelance Field Producer and Writer on shows like Design on A Dime for HGTV and Dancing With the Stars on ABC. She has also produced original content for NBC, TLC, DIY, Investigation Discovery, and more. She founded Heartfelt Productions in 2009 with Sarah, producing on two documentaries, Girls Rock Chicago and Growing Up Strong: Girls on the Run that both aired on WTTW. The Empowerment Project is her newest venture, with the goal of creating positive, uplifting content to inspire women everywhere.

 FOLLOW ME: facebook_16 Facebook/HeartfeltProductions  twitter_16 Twitter/chicagocookie3



Alana Fickes (Director of Photography)

Alana Fickes is a filmmaker, photographer, and life lover based in Los Angeles California. She grew up making short films and going to a Waldorf school in Honolulu, Hawai’i. Exploring different cultures through travel has been her biggest creative influence. Alana is fascinated by the power of communication and storytelling through new media, and that has quickly become her focus. The goal of her work is to inspire individuals to expand their minds, live their best life, and be empowered in doing so. She now hosts a weekly web show, and a travel show on youtube.com/LoveAlanaChan. Alana is a traveler at heart, and always will be. “I make documentaries, I take pictures, I travel the world, and I love. Life inspires me, I want to inspire it back. Join me.”

FOLLOW ME: facebook_16 Youtube/LoveAlanaChan  twitter_16 Twitter/AlanaChan



Ashley Hammen (Co-Producer)

Ashley Hammen grew up in Storm Lake, IA. She attended The University of Iowa, majoring in Journalism and Mass Communications.  During college, Ashley completed an internship with BNC PR in New York City.  After graduating, Ashley moved out West and since her arrival, Ashley has held production positions on shows such as Lifetime’s How to Look Good Naked, ABC’s True Beauty, and MTV’s House of Jazmin. Following this, for two and a half years Ashley worked to produce over 70 makeovers for Style Network’s How Do I Look?  learning that empowering women to reach out for their dreams was something that took great precedence in her life.  She began producing programs for Ellen Rakieten Entertainment, which eventually led to her working on Ellen’s development team, producing original concepts to be sold to a variety of cable networks.  Most recently, Ashley completed time working for Relativity Television, in their development department.  After touching down in every aspect of the industry from casting to production and development to post-production, Ashley looks forward to getting back to her favorite part of her job – using her producing talents to help the greater good as she embarks on a 30 day journey to empower young women during the filming of The Empowerment Project.

FOLLOW ME: facebook_16 Facebook/AshleyHammen



Vanessa Crocini (Documentary Shooter)

Vanessa Crocini is an Italian documentary filmmaker and journalist currently living in Los Angeles. She graduated in Film from University of Bologna after being an exchange student at University of California, Santa Barbara. Some of her works include a short documentary The Night Belongs to Me about her LA old neighbor and former gang member Reggie, a web series for the Italian Bonsai TV called High School Love about the American teenage world in the high schools of Los Angeles, music videos for Italian and African artists, spec commercials for Current TV and Google. Vanessa worked in several film and documentary productions in Italy, Los Angeles and Africa. She contributes for several Italian film magazines and blogs with reviews, articles and interviews as the only US correspondent. Her first feature length award winning documentary, Get Together Girls was produced by Vasco Rossi, the iconic Italian rockstar, for whom she shot the music video Mary Luise. Vanessa recently joined SIMA (Social Impact Media Awards) as one of the members of the selection committee. 

FOLLOW ME: facebook_16 Facebook/VanessaCrocini  twitter_16 Twitter/VanessaCrocini